Blog startup resources and observations on starting your own blog
Blogs are now an excellent method to release corporate communications. Press releases allow companies to communicate news and events on a very formal basis. Read the rest of this entry »
The Blogosphere is growing as a term and cultural identity.
The community of bloggers is also referred to as the blogosphere.
The term is often related to how a topic or issue is taken up by those people that author blogs. And it is typically used in conjunction with a news or political centered topic.
If you’ve had any experience with a personal blog, you’re probably well aware of the ease of publishing using blog software or a hosted blog solution. For companies that want to promote a product of service, the marketing blog provides an excellent method of telling the world (or at least those interested in your brand realm) about your product. Read the rest of this entry »
The concept of starting a blog may be difficult for someone that has not participated in this type of media in the past. Once you get started, you can’t belive the questions that caused you grief while trying to put a blog up on your website. Our “How-To Blog Forum” is for those beginners that have what they may think are dumb questions.
Quick notes or messages make a blog the perfect tool for impromptu communication. More and more companies are adopting the blog as a public relations and corporate communication medium because it’s so much easier to post news and information on a blog than in a formal press release. There’s still an important place, time, and role for the press release but for day-to-day news and information consumers now expect the company’s blog to be the official news desk. So just about anything you want to make public from your company can be posted in a blog.
The corporate blog (especially for larger companies) is written within corporate guidelines and is often approved before going live. For smaller companies, the blog may be written by the owner, a marketing or customer service representative, or a team of individuals that understand the implications of their posts as the voice of the organization. Read the rest of this entry »
Are you planning a blog that give readers full access to your profile? While professional and corporate blogs contain a clear identity of the owner and bloggers, many personal blogs are anonymously authored.
EFF offers a nice article on the subject providing some considerations and tips.
“anyone can eventually find your blog if your real identity is tied to it in some way…”
Now for the serious blog startup owners you’ll want to read posts from Daily Blog Tips. Daniel Scocco provides an excellent series of posts on the subject. The section is laid out in the same method you’d write a business plan. Read the rest of this entry »
The 'Starting a Blog' blog provides tips and observations related to the site purpose of providing new blog startups with information about beginning a blog. This blog is also utilized to demonstrate recommendations and ideas. Blogs are also becoming excellent personal, business, and corporate communication tools. Come learn with us!