It’s really up to how you plan to post content. If you plan to post periodic updates in a more informative and open communication model with your audience, then you can create a blog to function as your site. As mention in a previous post, you can also adjust the blog to function in more of a website presentation.

For others, having a simple website that you update with your basic company or service information will work fine too. There are many tools for starting a website such a Yahoo’s small business service now under $12/mo. Using a website platform means that new web features (including blog capabilities) can be added as additional components. If you need any type of e-commerce or plan to perform additional custom functions then you’ll want to setup the website even if your blog will come later.

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